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Argument From Popularity Fallacy

Updated Jan 20, 2023

The Argument from Popularity Fallacy: Don't Fall for the Numbers Game


In the world of arguments and debates, fallacies can often cloud our judgment and hinder the pursuit of truth. One such fallacy is the Argument from Popularity, also known as the Argumentum ad Populum fallacy. This fallacy occurs when someone claims that a statement must be true solely because it is widely believed or accepted by many people. In this article, we will explore this fallacy in-depth, understand its implications, and learn how to avoid falling into its trap.

Understanding the Argument from Popularity Fallacy

Definition and Examples

The Argument from Popularity Fallacy, at its core, relies on the assumption that a proposition must be true or valid simply because a large number of people believe it to be so. However, the truth of a statement is not determined by how many people accept it as true. Here's a simple example to illustrate this fallacy:

Statement: "Climate change is not a significant issue because many people do not believe in it."

In this example, the argument suggests that because a considerable number of people deny climate change, it must not be a significant problem. However, the scientific consensus on climate change is based on extensive research, evidence, and expert opinions. The number of individuals who accept or deny its existence is irrelevant to the validity of the argument.

Why is it a Fallacy?

The Argument from Popularity Fallacy is considered a fallacy because it appeals to the emotions and biases of individuals rather than providing factual evidence or logical reasoning. Relying on the popularity of an idea as a measure of its validity can lead to incorrect conclusions and hinder critical thinking. The fallacy assumes that the majority opinion is always correct, which is not necessarily the case.

Avoiding the Argument from Popularity Fallacy

Now that we understand the pitfalls of the Argument from Popularity Fallacy, let's explore some strategies to avoid falling into its trap:

1. Seek Expert Opinions and Research

Rather than relying solely on popular opinion, it is important to seek out expert opinions and scientific research on a given topic. Experts in a particular field have dedicated their lives to studying and understanding the subject matter, making their insights more reliable than the general public's opinions.

2. Evaluate the Evidence

Look beyond the number of people who hold a particular belief and focus on the evidence supporting or refuting that belief. Consider the quality and credibility of the evidence, as well as the methodology used to arrive at conclusions. This approach helps in making informed decisions based on facts rather than popularity.

3. Promote Critical Thinking

Encourage critical thinking and open dialogue when discussing controversial topics. By promoting an environment where opinions are challenged and supported by evidence, you can help others avoid the Argument from Popularity Fallacy. Encourage people to question assumptions and delve deeper into the underlying evidence.


The Argument from Popularity Fallacy is a common trap that can hinder rational thinking and distort our understanding of truth. By recognizing this fallacy and employing critical thinking, we can avoid relying on popularity as a measure of truth or validity. Seek expert opinions, evaluate evidence, and promote open dialogue to ensure that your arguments are based on solid reasoning and reliable information. Remember, the number of people who believe in an idea does not necessarily make it true.

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